Top Hobbies & Crafts brands mentioned by creators

121 Hobbies & Crafts brands have been mentioned by 10 or more creators on Instagram, TikTok, and YouTube.

This list shows the top 50, ranked by how many different creators have mentioned each brand. CASETiFY leads with 988 creators and 2,009 mentions.

Updated October 25, 2026 · Top creators mentioning Hobbies & Crafts brands

  1. 1
    CASETiFY988creators
  2. 2
    Barnes & Noble.com939creators
  3. 3
    Epomaker788creators
  4. 4
    Cricut640creators
  5. 5
    Getty Images600creators
  6. 6
    Callie521creators
  7. 7
    Ubisoft424creators
  8. 8
    Minted406creators
  9. 9
    Winky Lux377creators
  10. 10
    BoxLunch361creators
  11. 11
    Bass Pro Shops290creators
  12. 12
    Boy Smells267creators
  13. 13
    Indigo259creators
  14. 14
    Rifle Paper248creators
  15. 15
    Vistaprint240creators
  16. 16
    Ohuhu230creators
  17. 17
    Flamingo Estate224creators
  18. 18
    Book of the Month YA214creators
  19. 19
    Papier202creators
  20. 20
    Shutterfly195creators
  21. 21
    Waterstones169creators
  22. 22
    Framebridge154creators
  23. 23
    7 Far International CO.,LTD126creators
  24. 24
    ban.do Designs124creators
  25. 25
    Happy Planner107creators
  26. 26
    Cabela's104creators
  27. 27
    Skillshare99creators
  28. 28
    HTVRont94creators
  29. 29
    Balsam Hill Christmas Tree Company94creators
  30. 30
    Decathlon94creators
  31. 31
    Bookshop89creators
  32. 32
    Marimekko89creators
  33. 33
    Assouline88creators
  34. 34
    K
    Kikagoods80creators
  35. 35
    Dream Chasing Technology75creators
  36. 36
    Booksamillion.com75creators
  37. 37
    MILK Books74creators
  38. 38
    Sideshow71creators
  39. 39
    MOO.com69creators
  40. 40
    Oriental Trading67creators
  41. 41
    Paper Source66creators
  42. 42
    Fracture65creators
  43. 43
    Orchard Yarn and Thread64creators
  44. 44
    Meri Meri64creators
  45. 45
    Daylesford Organic62creators
  46. 46
    Plant People62creators
  47. 47
    Hobbii57creators
  48. 48
    The reMarkable paper tablet57creators
  49. 49
    East Fork56creators
  50. 50
    The Works56creators
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The Beacons Universe maps what's winning creator attention and everyone driving it.

Methodology

How we rank Universe

Rankings are based on three signals measured across creator content: total brand mentions, number of unique creators mentioning the brand, and estimated audience reach. Beam (our AI teammate) analyzes video transcripts to extract brand mentions, detect life events, and identify topics — turning unstructured social content into structured intelligence. Rankings are recalculated daily.