Top Furniture brands mentioned by creators

187 Furniture brands have been mentioned by 10 or more creators on Instagram, TikTok, and YouTube.

This list shows the top 50, ranked by how many different creators have mentioned each brand. HomeGoods leads with 1,792 creators and 5,463 mentions.

Updated October 25, 2026 · Top creators mentioning Furniture brands

  1. 1
    HomeGoods1.8Kcreators
  2. 2
    Quince1.7Kcreators
  3. 3
    IKEA1.1Kcreators
  4. 4
    Boohoo1.1Kcreators
  5. 5
    Ruggable721creators
  6. 6
    Cost Plus World Market604creators
  7. 7
    At Home562creators
  8. 8
    WWE474creators
  9. 9
    Lulu & Georgia389creators
  10. 10
    CB2335creators
  11. 11
    Hangzhou Tangpushi Home314creators
  12. 12
    Rugs USA308creators
  13. 13
    FlexiSpot296creators
  14. 14
    Castlery252creators
  15. 15
    Bed Bath & Beyond252creators
  16. 16
    The Container Store244creators
  17. 17
    Farrow and Ball210creators
  18. 18
    Zesty Paws175creators
  19. 19
    Simplehuman174creators
  20. 20
    Philips Hue173creators
  21. 21
    Yankee Candle162creators
  22. 22
    Dunelm157creators
  23. 23
    Branch153creators
  24. 24
    Society6140creators
  25. 25
    Willow Pump135creators
  26. 26
    Autonomous124creators
  27. 27
    Nathan James123creators
  28. 28
    Ashley Furniture116creators
  29. 29
    Sundays115creators
  30. 30
    McGee and105creators
  31. 31
    Z Gallerie103creators
  32. 32
    Homary103creators
  33. 33
    Who Gives A Crap101creators
  34. 34
    Www Upliftdesk Com98creators
  35. 35
    Leesa Sleep95creators
  36. 36
    Joss and Main93creators
  37. 37
    Vivo93creators
  38. 38
    AllModern92creators
  39. 39
    Blueair91creators
  40. 40
    Best Choice Products88creators
  41. 41
    Design Within Reach86creators
  42. 42
    Ballard Designs86creators
  43. 43
    Birch Lane85creators
  44. 44
    Shanghai Yingta Network Technology85creators
  45. 45
    Zinus82creators
  46. 46
    Albany Park81creators
  47. 47
    Burrow80creators
  48. 48
    Joybird78creators
  49. 49
    AndaseaT78creators
  50. 50
    Egohome77creators
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The Beacons Universe maps what's winning creator attention and everyone driving it.

Methodology

How we rank Universe

Rankings are based on three signals measured across creator content: total brand mentions, number of unique creators mentioning the brand, and estimated audience reach. Beam (our AI teammate) analyzes video transcripts to extract brand mentions, detect life events, and identify topics — turning unstructured social content into structured intelligence. Rankings are recalculated daily.