Top Food, Beverages & Tobacco brands mentioned by creators

416 Food, Beverages & Tobacco brands have been mentioned by 10 or more creators on Instagram, TikTok, and YouTube.

This list shows the top 50, ranked by how many different creators have mentioned each brand. Starbucks leads with 4,052 creators and 9,758 mentions.

Updated October 25, 2026 · Top creators mentioning Food, Beverages & Tobacco brands

  1. 1
    Starbucks4.1Kcreators
  2. 2
    Trader Joes3.1Kcreators
  3. 3
    Alani Nutrition2.2Kcreators
  4. 4
    Whole Foods Market2.2Kcreators
  5. 5
    Olipop1.9Kcreators
  6. 6
    McDonald's1.9Kcreators
  7. 7
    DoorDash1.4Kcreators
  8. 8
    Red Bull1.2Kcreators
  9. 9
    CELSIUS Holdings1.2Kcreators
  10. 10
    ALDI1.2Kcreators
  11. 11
    Liquid IV1.1Kcreators
  12. 12
    RYZE Superfoods1.1Kcreators
  13. 13
    HelloFresh1.1Kcreators
  14. 14
    Taco Bell1.1Kcreators
  15. 15
    Uber Eats914creators
  16. 16
    Trü Frü913creators
  17. 17
    Oreo – Sour Patch Kids848creators
  18. 18
    C
    Chomps778creators
  19. 19
    In-N-Out769creators
  20. 20
    Drink LMNT757creators
  21. 21
    Dutch Bros Coffee712creators
  22. 22
    Vital Proteins681creators
  23. 23
    Tim Hortons654creators
  24. 24
    Beekeeper's Naturals644creators
  25. 25
    Crumbl610creators
  26. 26
    Purely Elizabeth Affiliate Program585creators
  27. 27
    Sweetgreen574creators
  28. 28
    Buc-Ees558creators
  29. 29
    Factor541creators
  30. 30
    Recess536creators
  31. 31
    F
    Fairlife533creators
  32. 32
    C
    Califiafarms498creators
  33. 33
    Graza491creators
  34. 34
    Doritos476creators
  35. 35
    Ghirardelli Chocolate472creators
  36. 36
    Thrive Market470creators
  37. 37
    Orgain459creators
  38. 38
    STK Steakhouse454creators
  39. 39
    DR Pepper432creators
  40. 40
    Jeni's Ice Cream425creators
  41. 41
    Gooder Foods408creators
  42. 42
    Food Network401creators
  43. 43
    Banza399creators
  44. 44
    Clean Simple Eats386creators
  45. 45
    Once Upon a Farm385creators
  46. 46
    Little Spoon384creators
  47. 47
    Gatorade384creators
  48. 48
    Dominos366creators
  49. 49
    M&M's364creators
  50. 50
    Perfect Snacks359creators
Beacons
Updated daily

See who's in
…'s
orbit right now.

The Beacons Universe maps what's winning creator attention and everyone driving it.

Methodology

How we rank Universe

Rankings are based on three signals measured across creator content: total brand mentions, number of unique creators mentioning the brand, and estimated audience reach. Beam (our AI teammate) analyzes video transcripts to extract brand mentions, detect life events, and identify topics — turning unstructured social content into structured intelligence. Rankings are recalculated daily.