The brands, creators, and agencies shaping creator marketing — ranked weekly with proprietary data only Beacons has.

@emmapetersen

beauty & skincarecooking & baking

Brand mentions: 734

About

Emma is a London-based influencer and lifelong foodie who has been creating content online for over seven years. After initially pursuing a career in law, she made a career-defining move at the end of 2023 to focus fully on sharing her recipes and food content. Her creative, often viral recipes are quick, easy and satisfying, making cooking accessible to all skill levels. Alongside food, Emma shares glimpses of her daily life, with a loyal community that has grown with her over the years. In May 2025, she launched her debut cookbook, Healthyish, an instant Sunday Times bestseller featuring high-protein, one-pot recipes.

Audience reach

1.3Mtotal

Combined follower count across all connected platforms.

803K

484.3K

Brand partnerships

Last 90 days

Brands @emmapetersen has featured in their content, ranked by how often they showed up.

Beyond Meat

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mentions

Brand deal timeline

Month-by-month brand activity over the past year. Tap any brand logo to see which posts it appeared in. Emoji icons below the timeline mark life events detected from their content.

Recent content

Posts across platforms, grouped by month.

Creators