@kaylaasim_

Hi! I’m Kayla, a Singapore-based beauty and lifestyle creator documenting my 20s as I figure things out along the way. I create beauty, fashion and lifestyle content across TikTok and Instagram, from makeup looks and skincare tips to everyday moments, with a focus on helping my audience feel comfortable, confident and inspired in their own skin. I also create travel content on YouTube, sharing itineraries, experiences and memorable highlights from the places I explore. On RedNote (Xiaohongshu), I create Chinese-language lifestyle, beauty and fashion content, where my content has reached over 4,000 likes and saves. With experience creating content across multiple platforms and formats, I enjoy turning products and experiences into authentic, engaging stories that feel natural to my audience while still delivering clear value for brands.