Kathy is a New York City–based beauty and lifestyle creator known for blending elevated glam with real, family-centered storytelling. Her content spans makeup, skincare, fashion, travel, fitness, and everyday life – all intentionally family-friendly and culturally rooted. As a proud Malayali woman, representation is central to her platform, and she strives to show up as a “Malayali chechi” (big sister) online, creating space for South Asian women to feel seen, confident, and inspired in beauty, lifestyle, and business. With a background in social media marketing, Kathy combines creativity with strategic insight to deliver authentic, brand-safe partnerships that feel naturally integrated into her life and resonate deeply with her engaged community.
Audience reach
182.9Ktotal
Combined follower count across all connected platforms.
Brand partnerships
Last 30 daysBrands @katmatxx has featured in their content, ranked by how often they showed up.